Android TV is a computing platform for entertainment delivery interface. As the name say it is powered by Android, which is under Google. But we mustn't forget that Google tried to launch Google TV in the past. The moment to launch Android TV is pretty interesting, as Amazon is nearly a TV product launch also.
Android TV is a delivery system for web and for apps content that can be accessed from any smartphone or other likewise device. It will bring news, music,games,apps or movies. Google is trying to make developers to create apps that are very simple and efficient to work on the new platform. At this rate, in a couple of months we will see the first apps, we suppose.
The platform looks very easy to use as using a d-pad controller on the remote, you could scroll left or right through different content, or up or down for changing categories. For those who want to play games, you can sync them from your smartphone and there will be special game controllers.
With this platform, Google will try to deliver you all the content that you like and you seem to watch. They want to do it intuitively and easy as possible. A nice feature is that Google gave their developers simple rules: no more then three clicks to any content you would like.
There are still some information that are not clear about this new platform, like if Google will manufacture themselves the platform or with the help of a third party. But when they will release any information, we will keep you up to date.