"No one is expecting it, there's no way in the world for you to calculate 20 million hits. It's not even a number you can fathom. You cannot prepare a service for that."This deal between Jay-Z and Samsung was followed by 1 million copies of the Magna Carta Holy Grail given to the users of Galaxy S4, Galaxy S3 and Galaxy Note 2 days before the official release with the simple condition to download the app.
Obviously these users immediately tried to access the app and the consequence of 1 million people trying to get the album through the app at the same time was that Samsung's servers were overwhelmed and stopped responding. People started sending requests due to lack of response, so it was a hardly manageable situation. Jay-Z's frustration stands in the fact that he was the first to try this distribution of an album via app and that he somewhat failed it and that the next artists to use this method will do it better and that he takes full responsibility for it.