Android Wear has eventually started leaving a dent in today’s market. There are a lot of options to choose from and the consumers have started jumping on board. The first Google was launched in mid-2014. Since then, it has been highly improved to boost the needed functionality. Unfortunately, it is not still selling.
There are few reasons behind the low demand. One of them being that the Android Wear role has been taken by traditional watch firms such as Michael Kors, Fossil, and others. Moreover, the lack of brand new Android Wear handsets from Android phones OEMs is also troubling. This situation does not have to remain this way. Google needs to adopt measures that should boost interest in Android Wear devices among both consumers and OEMs? Here are things we think the Android Wear needs to get things going.
1. Unique value
Android Wear smartwatches should serve more purpose than just acting as a wrist-extension of your smartphone. One thing for sure is that your phone is in your front pocket 90% of the time and it needs the same effort as raising your wrist up to see a notification as it takes to pull your phone out and just look at the notifications. There is potential for smartwatch applications and features which can provide a unique value. The smartwatch needs to bring something to the table beyond extending the reach of a smartphone display.
2. Seamless interaction
There is no need of wearing a smartwatch on your wrist if it does not have the ability to respond smoothly and accurately to touch. A good alternative to a functional touchscreen can be another form of navigating and interacting the handset such as physical buttons on the watch’s side. The design of the Android Wear should not require the owner to struggle with it to get it to work what it is supposed to do.
3. Google should release its own high-end Android Wear Watch
This is probably one of the things Google should do to show off the revamped smartwatch platform. The launch of the Pixel XL and Pixel phones proved that Google that exceeds those of its hardware partners. Likewise, Google should launch its own Android Wear that can be a showcase of what the OS can do.
All-in-all Android wear watches are still awesome tech products. However, there has been no one who has been able to convince the regular Tom or Joe to pick up a smartwatch. Google has a great opportunity of doing this by enhancing the suggestions above.