Millennials still use Facebook more than Snapchat and other social media hubs, but Snapchat is definitely picking up its pace among the new generation of users. As of now, the groovy social media app has surpassed Twitter for the first time on Android devices in the U.S.A. According to the latest data from analysis firm SimilarWeb, Snapchat Android app was installed on 22.7 percent of all devices.In comparison, Twitter is presently installed on 21.8 percent of all Android users in the United States. Analysts suggest that the current growth rate of Snapchat may help it even surpass social media giant Facebook as well.
"We are concerned that Twitter may be ceding potential and active users to sites such as Snapchat, which, with its photo- and video-based core model, may be better aligned with the use of smartphones in the 'selfie' era,"Despite the rapidly growing rate of Snapchat Android app, Facebook continues to stay the most dominant player in the Android social media game. As of February, SimilarWeb reported Facebook to be installed on 68.4 percent and Facebook Messenger on 59.4 percent, while Instagram is installed on 41.8 percent Android devices across the U.S.